• Strine - Strine Biz - Strine Why Atorkin/Australian Methods of Speech/豪語の話し方

    Let’s Barbie! Aussie-Style BBQing for the Japanese!

    Australia beef is the most visibly successful Australian export to Japan, leaving considerable distance to its closest rivals, which these days are probably Tim Tams, Miranda Kerr and hordes of drunken ocker snow bunnies in country towns like Niseko and Hakuba. To be honest, Oz doesn’t really enter the consciousness of most Japanese, except for Aussie Beef, which is probably the first thing that comes to mind for many Nihonjin when asked about Oz. And this year, Meat & Livestock Australia Ltd (MLA) is going all-out to try and convert Japanese consumers to worshiping the barbie in much the same…

  • Strine Biz - Strine Tucker

    No Beef About Getting Some Get up and Go!

    Aussie Beef is, with perhaps Tim Tam bikkies or Uggies in winter, one of the most visibly prominent signs of Australia in the everyday lives of ordinary Japanese.  平凡な日本人の日常生活の中ではティム・タムビスケットと冬用のUGGブーツに並べてオージー・ビーフが恐らく最も目立つ豪産品であるだろう。 Meat and Livestock Australia has a fine track record for selling Aussie Beef in Japan, dating back to the early 1990s after U.S. negotiators forced the market open in anticipation of selling beef the way the Aussies actually have.  1990年代前半で市場が自由化された以降豪州食肉家畜生産者事業団がオージー・ビーフ販売の実績を蓄積してきた。皮肉的に、市場参入が可能にした米国側より日本市場で米国産牛肉より意外と売れた。 Now, Aussie Beef has come out with a new promotional campaign centering on the healthier aspects of beef consumption, offering prizes including beef to the equivalent of a single head of…

  • Strine Tucker - Unknown Nichigo

    被災地生徒たちが豪の和牛牧場を訪問

     東日本大震災・被災地である福島県飯舘村の中学生16人が西オーストラリア州ボイップ・ブルックの有機農業和牛牧場を訪問し、将来に対しての希望を再び沸かされた、とオーストラリア放送協会(ABC)が10日付報道した。  中学生たちが夏休みを使って真冬のオーストラリアを訪ねている。  昨春より東日本大震災・被災地支援活動「いっしょにがんばろう日本(Together with Japan)」を行っているオージー・ビーフ(MLA豪州食肉家畜生産者事業団)の協力の下、オーストラリアの肉牛飼育業がどのように営まれているかを見学するために、現地の牧場を訪問した。  「今回の訪問は、生徒たちに牛飼い業や地域の立ち直れに繋がればいいな」と同行しているオージー・ビーフ日本担当マネージャー近藤 美穂子氏が言った。 元記事(English) Japanese kids get a taste of farming down under (訪問先)Blackwood Valley Beef 大きな地図で見る

  • Strange Strine - Unknown Nichigo - ストラインと日本語

    Oops! Austrian textbook error sparks online calls for Japanese to boycott Aussie Beef

    Japan’s feisty online community briefly urged a boycott of Aussie Beef — arguably Australia’s best-known export to Japan — after an Austrian school textbook referred to the Sea of Japan as the “East Sea,” a Korean label aimed at helping it forget its past as a Japanese colony, according to a June 28 report from online Japanese news site J-Cast. Australia, which uses Sea of Japan in its school materials and official documents, had nothing to do with the textbook. Among the comments posted online were “That Australian mob are simple and will fall for anything,” “Why’s Australia calling it…