• Unknown Nichigo

    Frills Attached: When Japan Went Ape Over An Aussie Lizard

    Way back in the early 1980s, Australia went from barely being a blip on the average Japanese radar to capturing the nation’s attention thanks to the frill-necked lizard, an endemic Australian reptile that uses its frill to threaten or frighten off predators. The lizard was featured in a March 1984 episode of Waku Waku Dobutsu Land (Exciting Animal Land), a popular TV show in those days when limited information meant news spread more broadly than now. The program offered a frill-necked lizard plush toy to six lucky viewers drawn from a lottery. More than 700,000 entries were received. Then, Mitsubishi…